Internet Marketing 101: How To Get Testimonials
by Daniel Scocco As I mentioned on this post, one element that virtually any sales page should have is a list of testimonials. That is, people who bought/used the product in the past and liked it....
View ArticleGoodbye SEOmoz. Hello Moz!
For the last two years, the 130+ Mozzers across product, engineering, marketing, and operations have been working to transform this company to the next stage of our evolution. Today, that incredibly...
View ArticleNew: AdWords Report Scheduling For Any Day Of The Week
A new change in AdWords allows marketers to schedule reports to run any day of the week. Up to now, reports could be scheduled for the first of the month, daily or weekly on Monday. So, if you report...
View ArticleGoogle AdWords Weekly Reports No Longer Just On Mondays
Google quietly announced on Google+ a change on how weekly scheduled AdWords reports can be emailed to you. Prior, when you scheduled your reports to be emailed to you on a weekly cycle, it would only...
View ArticleSearchCap: The Day In Search, June 12, 2013
Below is what happened in search today, as reported on Search Engine Land and from other places across the Web. From Search Engine Land: George Bush “Miserable Failure” Google Bomb Back, This Time In...
View ArticleMatt Cutts: Google Panda Updated Monthly But Slowly Rolled Out
Back in March, Google said they will stop confirming Panda updates because they are now more baked into the index and algorithm. Well, at SMX Advanced, Matt Cutts of Google announced it is still...
View ArticlePro-level Tips To Succeed At Retargeting
One of the popular PPC sessions at SMX Advanced in Seattle was the Pro-level Tips to Succeeding at Retargeting. While many advertisers have plunged into the remarketing world via Google’s basic...
View ArticleFunny SEO emails, part 6
Folks at Google get cold-call emails out of the blue just like everybody else. Here’s an email that a colleague of mine got recently: I was on your website www.google.com and wanted to shoot you a...
View ArticleGoogle Update Underway: But For Payday Or Panda?
There appears to be an update underway, one that will be rolling out over a “multi-week” timeframe according to Google’s head of search spam, Matt Cutts. The update was announced by Matt on Twitter in...
View ArticleEarly Look at Google’s June 25 Algo Update
If you follow our MozCast Google “weather” tracker, you may have noticed something unusual this morning – a record algorithm flux temperature of 113.3°F (the previous high was 102.2°, set on December...
View ArticleGoogle Grants – AdWords For Non-Profit: How To Get It Started and Start...
Are you a non-profit organization that complies with Google’s grant minimum requirement for your country? Then this post could be of great interest for you. Google is currently offering up to $10,000...
View ArticleThe heart of a computer is now the network connection
Back in the 90s, the heart of a computer was the CPU. The faster the CPU, the better the computer was–you could do more, and the speed of the CPU directly affected your productivity. People upgraded...
View ArticleJuly 2013 Google Webmaster Report (Google Is Hot)
It was an incredibly busy month in the Google SEO/Webmaster world. Besides for Google announcing the spam algorithm, explaining about Panda’s slower rollouts, releasing a new mobile ranking factor and...
View ArticleHow To Hack Your Career And Life With Simple Daily Challenges by @stevejlock
Sometimes inspiration can come from the strangest places. Around two years ago, after watching many of his videos over the years, I recall getting heavily inspired by Matt Cutts. No offense to Matt,...
View Article30 day challenge: no social media, no news
I realized that I didn’t mention this widely: my current 30 day challenge (July 2013) is not to read any news or social media. So no Twitter, Google News, Techmeme, Google+, Hacker News, Reddit, Imgur,...
View ArticleGoogle Confirms Panda Update Is Rolling Out: This One Is More “Finely Targeted”
This morning I noticed a possible Panda update was rolling out, one that seemed to be “softer” in nature than the previous updates, where many webmasters who were originally hit by the algorithm are...
View Article30 day challenge: Chromebook Pixel
For May 2013 I decided to try making a Chromebook Pixel my primary laptop. So how did it go? Well, the short version is that I’m still a happy Pixel user, almost three months after my one month...
View ArticleDuck Duck Go’s Impact On The Current SEO Landscape and Its Future Trajectory
With recent headlines that the NSA has been profiling people’s online movements (the irony of saying this online isn’t lost on me), it’s very interesting to see how it has affected search engines....
View Article30 day challenge: record a second of video every day
For June 2013, my 30 day challenge was to record a second of video every day. I was inspired by Cesar Kuriyama’s wonderful TED talk about how he records a second of video every day. There’s a couple...
View ArticleJuly 2013: Best of Search Engine Journal by @johnrampton
#1: 5 Things You Probably Didn’t Know are “Illegal” on Facebook By: Jim Belosic | @shortstacklab Business Pages on Facebook have their own set of guidelines which you can read here, yet I...
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